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The new way to insure your stuff

Instant, honest insurance at game-changing prices.

car and contents covered

Game-changing prices

AI and no call centres ensure that you get comprehensive cover at the lowest prices.

insure your car

Car Insurance



insure your home contents

Home Insurance




Lightning fast


Buy in seconds

Get prices on the app. Like what you see? Buy instantly without phone calls or paperwork.

Claims approved in record time

Accidents, bad guys or Mother Nature. Claim on the app and we will sort it out, no hassles.

sitting bird

What people say...

Althea W on Hellopeter

29 Nov 2019

I've had two big accidents over the last four months. The claim pain of it all was almost of none with Naked. No silly paperwork and no silly questions. I completed the full claim process via the mobile app and simple video explaining what happened.Bravo to the Customer Care team for the smooth process!

Marius B on Hellopeter

13 Nov 2019

Amazing service! Easy to claim, great communication, easy user interfaces on the app etc... Love this company. Naked Insurance is the future!

Joane W on Hellopeter

17 Oct 2019

These guys are amazing! Open, transparent and most of all helpful. They went the extra mile when I made a claim, continuously kept me updated about the process of my claim and moved fast to get things done.

Keane F on Hellopeter

08 Oct 2019

Had to claim unfortunately, however the claim process is so simple and easy. I wonderful customer service that keeps you in the loop of everything in the entire process. Would reccomend it to anyone and everyone!

Paul S on Hellopeter

08 Oct 2019

WOW! So I made my claim. Took a pic. Got approved. Got fixed. That's it. No Drama, no back and forth, no issues, no problems. It is insurance stripped of all the BS

Michael G on Hellopeter

01 Oct 2019

Had to claim unfortunately, And in one week my settlement was paid off and I could refinance another vehicle. Exceptional service, Without wasting a second with a call center agent. The future of insurance

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Made with

The Naked Giveback™ ensures that when claims are lower than expected, we don't benefit - communities do.

Find out more


We use automated AI rather than call centres or brokers to run and manage your policy, which costs us less and translates into lower premiums for you. Don't forget we take a low fixed fee, and Naked OnePrice ensures we'll never charge you more than we should. Overall this means your Naked price could be considerably lower than what you would pay elsewhere. But why take our word for it? It only takes 90 seconds to a get a final price.

Naked is backed by Hollard Insurance, one of the largest short-term insurers in South Africa. They guarantee that all valid claims will be paid. Naked Insurance is also covered by reinsurance with international reinsurers like Munich Re and Scor Re, ensuring that even if disaster strikes - like a hailstorm or a fire - you will be fully covered.

Via our app :-). If you have an emergency, the app will help you to call for help. For normal claims, Jade, our Naked claims bot guides you through the simple process and will ask you some questions. He can approve some claims instantly; for others, someone will call you back to get more detail.

It all happens on the app

Quote, buy and claim all right there.

MTN insurance app of the year | Best online insurance app